Vol. 18 No. 1 (2024): Jurnal Ilmiah Bisnis dan Ekonomi Asia

Articles

• UTILIZATION OF THE ACTIVITIY BASED COSTING (ABC) SYSTEM IN DETERMINING OVERCOSTING OR UNDERCOSTING TUITION FEES

  Asep Maksum

  1-13

• IMPLEMENTASI DIGITAL MARKETING DAN STRATEGI PEMASARAN DALAM PENGEMBANGAN UMKM PADA DESTINASI WISATA POHON SERIBU SASAK RANAH PASISIE

  Asraf Asraf, Mai Yuliza, Erdawati Erdawati, Sri Utami

  14-24

• COST AND NON-COST FACTORS: THE IMPORTANCE OF REPURCHASE INTENTION TO FACING COMPETITION IN INDONESIAN RETAIL INDUSTRY

  Alfonsius Alfonsius, Jasmine Nicola

  25-37

• ANALYSIS OF TWITTER USER INTERACTIONS USING SOCIAL NETWORKS AT PAYDAY SALE EVENTS ON THE MARKETPLACE

  Ayuni Nur Chamila, Rita Ambarwati, Dewi Komala Sari

  38-54

• TRUST AND CUSTOMER SATISFACTION BASED SERVQUAL IN SOCIAL SECURITY AWARENESS MARKETING PROGRAM

  Raudah Rakhmah Yumi, Endy Gunanto Marsasi

  55-70

• MSMES INTEREST IN THE USE OF SHARIA E-PAYMENT: EXPANDED IMPLEMENTATION OF THE TECHNOLOGY ACCEPTANCE MODEL (TAM)

  Ike Dwi Agustina; Rahmatul 'Aini Wahidiyah, Abdullah Afif Misbahuddin, Mega Noerman Ningtyas, Eka Wahyu Hestya Budianto

  71-86

• THE INFLUENCE OF LEADERSHIP STYLE ON PERFORMANCE EMPLOYEES MEDIATED BY WORK MOTIVATION AND WORKING CULTURE IN TRANSPORTATION SERVICE DEPARTMENT OF YOGYAKARTA

  Kunto Wibisono, Siti Kusandhitasari Jayaningrum, Perta Surya Mega Wijaya, Budi Setyanta, Krysty Handayani

  87-99

• UJI KOMPARASI EFEKTIVITAS MEREK PADA PRODUK MIE INSTAN Studi Kasus: Pop Mie dengan Mie Sedaap

  Melani Quintania, Desi Wulandari

  100-116

• EARNING MANAGEMENT FROM THE PERSPECTIVE OF INSAN KAMIL

  Pipit Rosita Andarsari

  117-126

• SUSTAINABLE DEVELOPMENT GOALS: ANALYSIS FACTORS NO POVERTY IN JAVA

  Daud Jetlikhsan, Arfida Boedirochminarni

  127-137